Sales Meeting 2025 – The Meeting Between ISI Plast and Its Sales Agents

A moment of authentic exchange, inspiration, and cohesion. The 2025 edition of the sales meeting between ISI Plast and its Sales Network confirmed itself as a central event in the company’s life, capable of combining strategy and team spirit. The event was held in the ISI Academy hall, a symbolic place of continuous training and shared growth, and represented a valuable opportunity to exchange ideas and look toward the future together.
In the presence of CEO Gianluca Melli and the Company Management, the meeting offered a comprehensive overview of the goals achieved in 2024, accompanied by a reflection on the challenges and opportunities that await ISI Plast in 2025.
The presentations highlighted not only the economic and commercial results, but also the path of continuous improvement that the company is pursuing with determination and consistency.
Great attention was given to the active involvement of the agents, considered true ambassadors of the company’s values. Operational tools, market strategies, and new communication models were shared with the aim of strengthening a commercial culture increasingly integrated into the company’s vision, mission, and business strategy. An open and constructive dialogue allowed for gathering valuable feedback and generating new synergies.
One of the most significant moments of the day was the visit to the production department, recently upgraded with cutting-edge technological solutions. Among the new features, RoBee—the humanoid robot equipped with cognitive artificial intelligence, recently introduced into the company—generated particular interest.

Designed to collaborate with humans, RoBee handles repetitive and physically demanding tasks, contributing to a safer and more sustainable work environment, while allowing people to focus on higher-responsibility and higher-value activities.
The presence of RoBee represents a further step forward in ISI Plast’s journey toward digitalization and intelligent automation, embracing a forward-looking vision of work: a company reality where people and technology support each other, creating a virtuous circle of innovation, efficiency, and human centrality.
The 2025 meeting concluded with enthusiasm and active participation, leaving attendees with a strong sense of belonging and renewed energy. An event that not only strengthens the company’s identity but also lays the foundation to face the future with confidence, determination, and team spirit.